Prize money
- Champion: 10 crore
- Runner-up: 7.5 crore
- Third place: 3.75 crore
- Fourth place: 3.75 crore
- No prize money for remaining teams
Television rights and sponsorships
he IPL is predicted to bring the BCCI income of approximately US$1.6 billion, over a period of five to ten years. All of these revenues are directed to a central pool, 40% of which will go to IPL itself, 54% to franchisees and 6% as prize money. The money will be distributed in these proportions until 2017, after which the share of IPL will be 50%, franchisees 45% and prize money 5%. The IPL signed up Kingfisher Airlines as the official umpire partner for the series in a 106 crore (US$21.15 million) (approximately £15 million) deal. This deal sees the Kingfisher Airlines brand on all umpires' uniforms and also on the giant screens during third umpire decisions
Revenue and Profits
The UK-based brand consultancy, Brand Finance, has valued the IPL at $4.13 billion (Rs 18,998 crore) in 2010.[43] It was valued at US$2.01 billion in 2009 by the same consultancy.[44]
There are disputed figures for the profitability of the teams. One analyst said that four teams out of the eight made a profit in 2009.[45] While The Times said that all but Kings XI Punjab made a profit.[46]
In 2010, the IPL expects to have 80 official merchandising deals. It has signed a deal with Swiss watchmaker Bandelier to make official watches for the IPL.[47]
According to a recent study by a UK-based brand valuation consultancy, the brand value of the IPL has more than doubled to USD 4.13 billion (over Rs 18,000 crore) from USD 2.01 billion in 2009.[48]
The franchises have been a part of this growth. The Chennai Super Kings have a brand value of USD 79.13 million which places them at the top of the table. The MI franchise has moved up the ladder with a valuation of USD 63.58 million. Kolkata Knight Riders co-owned by Bollywood actor Shahrukh Khan comes in third with a valuation of USD 57.59 million and the Rajasthan Royals, co-owned by Bollywood actress Shilpa Shetty comes in last with USD 33.78 million. The Royal Challengers Bangalore, owned by Vijay Mallya, is ranked fourth with a valuation of USD 55.13 million and is followed by the, Delhi Daredevils (USD 40.85 million) and Kings XI Punjab ( USD 35.75 million). The Deccan Chargers are at the sixth with a valuation of USD 38.76 million.[8]
Rank | Franchise | Brand Value |
---|---|---|
1 | Chennai Super Kings | $75.13 m |
2 | Mumbai Indians | $63.58 m |
3 | Kolkata Knight Riders | $57.576 m |
4 | Royal Challengers Bangalore | $55.13 m |
5 | Delhi Daredevils | $40.85 m |
6 | Deccan Chargers | $38.76 m |
7 | Kings XI Punjab | $35.75 m |
8 | Rajasthan Royals | $33.78 m |
Auction
The players auction for the 2012 Indian Premier League (fifth season) was held on 4 February 2012 in Bangalore.[11] Each player in the auction pool had a base price under which franchise owners cannot bid. Players were allowed to set their base price between $20,000 to $400,000.
IPL authority has increased the number of players in each squad to 33 from the previous limit of 30 and also has increased the salary cap by $2 million.[11] According to the new IPL rule each team can have 33 players and a maximum of 11 overseas players in their squad and they can spend up to $2 million at auction.
The players of Kochi Tuskers Kerala (KTK) were included in the players auction.[12] The franchise of Kochi IPL team was terminated by BCCI in September, 2011.
The proceedings of the IPL 2012 Players Auction was telecasted live by SET Max, the official broadcaster of IPL.[13]
[edit]Sold players
The list of players sold at 2012 IPL player auction[14] where Pune Warriors India did not take part.
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